Tripadvisor 5* Rated

Tour Operators

England's Leading Adventure Travel Destination Management Company

At Active England Tours we believe the UK is the perfect adventure vacation destination. We want clients to experience the best week of their year with us!

How to work with Active England

Working closely with your team, we will create unique itineraries to suit your travellers and your brand. We are a full-service Destination Management Company, with an incredible network of in-house guides, accommodation styles, from hotels to historic inns, a fleet of high-end bikes and e-bikes, and behind-the-scenes access to unique locations.

Scheduled Departures

We offer a broad range of carefully curated guided and self-guided tour options, to offer unforgettable adventures for guests from every corner of the globe.

Private Tours

We also delight in showcasing England on a private basis. With each of our trips individually designed by a team of dedicated consultants.

Example Itineraries

Tailor-made trips in England. Here are some bespoke trips we’ve recently planned for people just like you.

Private Walking Tour of the Cotswolds

Quintessential England, the Cotswolds are brimming with history, culture, charm and beauty. The very best of rural England, just an hour or so from London. The perfect place to curate your private trip.

Trip highlights: The best walking routes in the Cotswolds. Shakespeare’s Stratford Upon Avon. Dinner at a Michelin-starred restaurant. Bibury and the set of Downton Abbey.

Private Cycling Tour of the Cotswolds

The Cotswolds promises some of the finest biking country in England thanks to miles of gorgeous country lanes, sensational coffee stops and a wealth of accommodation and restaurant options. Let’s ride!

Trip highlights: Whisper quiet riding, rewarding hills and grin-enducing descents. Gin tasting at a local distillery. Coffee at one of the most upmarket farm shops in the country.

Private Cornwall Walking Tour

No trip to the UK would be complete without a visit to the beautiful South West. Experience the county of England with the longest (and most stunning) coastline as you traverse from North to South.

Trip highlights: Beaches, harbours, estuaries – the Cornish greatest hits, but not as you’d usually see them. Walk in the sea air, forage for local delicacies and feast in the best local eateries. 

Private Grand Tour of England

England’s greatest hits in less than two weeks – designed and experienced by you. Be amazed by nature in the Lakes. Be astounded by the buildings of Bath. Be at peace on the beaches of Cornwall.

Trip highlights: Visit a traditional English brewery and cheese creamery. Spectacular views in the Lake District. The turf of Cotswold Gardens. The surf of Cornwall’s best beaches.

Why work with Active England?

Hidden Treasures

We know the UK like no other company. We curate the best routes and will take you to the hidden treasures enjoyed only by those who know them best and immerse you in the UK’s iconic culture and heritage.

Keeping England Green

We take our commitment to sustainable tourism seriously and measure carbon impact of every trip. We are actively working to identify ways we can reduce our carbon footprint year on year.

Handpicked Hotels

We pride ourselves on our close relationships with accommodation owners, both large and small . This enables us to secure the best rates and keep up to date with the latest openings.

Extraordinary Guides

Our expert guides are the heartbeat of our tours and will show you the UK in all its glory. We believe we have the best guides in the business.


Here’s a sneak peek of the unforgettable experiences we can organize, manage, and execute to the highest standards for your clients.

Meet a Local Aristocrat

Visit a traditional English manor house, relatively unchanged for nigh on 400 years. Experience the warm, relaxed welcome in what is still to this day, a family’s day-to-day home.

Cotswolds sheep in a field

Sheep Hugging

Join us in the Lake District and get up close and personal with some of the locals on a local farm, previously owned by world-famous writer, illustrator and Lakes inhabitant, Beatrix Potter.

Forage Along The Cornish Coast

Be amazed at the edibles that can be found along our shores. Absorb the expertise of your guide, wallow in nature before heading to the kitchen to taste your finds.

Private Vineyard Tour and Wine Tasting

English wine is making a name for itself. Come with us we take you on a tour of an award-winning vineyard. There’s tasting too, of course!


Our vision is to operate a ‘leave no trace’ strategy. That’s why, having committed in 2021 to reduce our environmental impact, we’ve partnered with ecollective to measure the carbon impact of our entire business.

We’re actively working to identify ways we can reduce our carbon footprint year on year, sharing our methodology on an open basis to help others start their own net-zero journeys while keeping us accountable to ours.

Over time, we believe that we can reduce our carbon emitted per customer and per employee to net zero.


Coverack, Cornwall with RNLI lifeboat.

Our Destinations

Whether it’s charming Cotswold villages or the untamed fells of the Lake District, at Active England we’ll take your clients wherever their adventure’s calling. 

But we’ll also transport them to another kind of place. Where we take the tour off route because we’ve spotted something right there, right then, in the moment. Where we know the village pub will be full of Morris Dancers, or Cheese-Rollers, or a folk band. Where the fire’s warm, the soundtrack is chatter and laughter, and the memories will last a lifetime.

Handpicked Hotels

We know how accommodation choice is central to every trip. We’ll help you find hotels that exceed your client’s requirements – accommodation options that provide only the very best experience, service and local cuisine. Below is a small selection of our vast offering.

Cornwall - 5* Option
The Pig Harlyn

Cotswolds - 5* Option

Lucknam Park, Chippenham
This gracious restored Palladian mansion is set within 500 acres of glorious parkland. The hotel and spa has the relaxed elegance of the quintessential English mansion perfect for unwinding and escaping - a country house hotel that will be your home away from home

Cornwall - 5* Option
The Pig Harlyn

Cotswolds - 5* Option

The Painswick, Painswick
A luxury boutique hotel nestled very nicely in the 'Queen of the Cotswolds' village of Painswick. This picture-perfect Palladian house boasts roaring fires, sink-into-me sofas and boutique bedrooms. Kick back on the terrace or in one of the cosy lounges and treat yourself to the decadence of afternoon tea, or indulge in the latest seasonal a la carte and tasting menus at The Restaurant.

Cornwall - 5* Option
The Pig Harlyn

Cornwall - 5* Option

Idle Rocks, St Mawes
Perched perfectly on the rocks, in the heart of St Mawes, the hotel is your home away from home. Each of our bedrooms is individually designed to reflect the ultimate beauty in waterside comfort & luxury. With an award-winning restaurant, relaxing treatment room and unprecedented south-facing views across the water, the environment is relaxed and the hospitality is genuine and engaging.

The Newt - 5* Option
Gidleigh Park

Somerset - 5* Option

The Newt, Somerset
This working country estate in Somerset has acres of splendid gardens, woodland, farmland and cyder orchards to explore. The main house was built in the 17th century, then remodelled in Georgian times. Sip tea in the Library, play croquet on the lawn or enjoy a game of badminton in Old Knobbly.

Cornwall - 5* Option
The Pig Harlyn

Cornwall - 5* Option

The Pig at Harlyn Bay
One of Cornwall’s most historic houses dating back to the 15th century, The Pig has far-reaching sea views, oodles of quirks and character and stacks of original features. The unique bedrooms enjoy views out across the headland and Harlyn Bay the gardens or the courtyard. The restaurant has an obsessive commitment to home grown produce and a serious love of all-things local.

Devon - 5* Option
Gidleigh Park

Devon - 5* Option

Bovey Castle, Dartmoor
Nestled in the rolling valleys of Dartmoor National Park, Bovey Castle Hotel and Spa stands within 275 acres of beautiful countryside. You can enjoy fabulous food, including afternoon teas, relaxed dinners in Smith’s Brasserie, or private dining, as well as fine dining in the Great Western Grill.

Our Team

Our three-strong trade team have all the knowledge and experience of working collaboratively with world-leading operators. They’re backed up by our wonderful, knowledgeable band of on-trip guides, back-office operations and marketing teams.

Gaby Cecil Active England Commercial Director

Gaby Cecil

Commercial Director

Gaby’s passion and knowledge for the UK make her an expert in creating irresistible active travel itineraries across England, Scotland and Wales.

Dajana Trzin - Active England Partnerships Manager

Dajana Trzin

Partnerships Manager

Dajana specializes in luxury worldwide travel and is now offering inspiring experiences in England. Contact her to see how Active England can help you.

Will Cairns - Active England Managing Director

Will Cairns

Managing Director

Will is the one in charge, but he is still hands-on, finalizing itineraries and searching for new ones with his dog, Forrest.

Let's Work Together

Take the first step in offering your clients unforgettable trips to England. Contact us now using the form below and let us make it happen.

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    Our tours and holidays are accredited by leading UK organisations and protected by our ABTOT membership.

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